chelsi works as a salon and spa coordinator, checking guests in and out and assisting with hair and skin…

chelsi works as a salon and spa coordinator, checking guests in and out and assisting with hair and skin product sales and inventory. the general manager has asked the coordinators to promote a line of products that hasnt been selling very well. chelsi observes that those products are all on the bottom shelf of the display and thinks that product placement could be the issue. which of the following research questions might help chelsi investigate her theory that product placement is contributing to low product sales? a) will the product sell better if the coordinators give customers coupons for 10% off? b) will the product sell better if its displayed on a more visible shelf for two weeks? c) will the product sell better if the stylists discuss the products occasionally? d) will the product sell better if all the other products are removed from the display?

chelsi works as a salon and spa coordinator, checking guests in and out and assisting with hair and skin product sales and inventory. the general manager has asked the coordinators to promote a line of products that hasnt been selling very well. chelsi observes that those products are all on the bottom shelf of the display and thinks that product placement could be the issue. which of the following research questions might help chelsi investigate her theory that product placement is contributing to low product sales? a) will the product sell better if the coordinators give customers coupons for 10% off? b) will the product sell better if its displayed on a more visible shelf for two weeks? c) will the product sell better if the stylists discuss the products occasionally? d) will the product sell better if all the other products are removed from the display?

Answer

Brief Explanations:

Chelsi piensa que el problema es el lugar de exposición de los productos. La pregunta de investigación debe centrarse en cómo cambiar la ubicación del producto para ver si aumenta las ventas. La opción C se centra en mostrar el producto en un estante más visible, lo que se ajusta a su teoría sobre la ubicación del producto.

Answer:

C) Will the product sell better if it's displayed on a more visible shelf for two weeks?