some companies maintain that in the long run, offering price diminutions will do more harm than good, as…

some companies maintain that in the long run, offering price diminutions will do more harm than good, as such markdowns can threaten a brands well - cultivated image and cost hard - companies profits both now and years down the line. experts agree with this, and they caution that regularly discounting products sets a risky precedent that gets shoppers acclimated to huge markdowns and makes them less willing to spend on full - price merchandise. what buyers consider full price is subjective, which means that it can differ between buyers and can gradually change. therefore, in order to prevent irreparable damage to their reputation and future sales, many manufacturers now set minimum price requirements that keep merchants from marking items down to a bare minimum. \the whole idea of more and more markdowns is not the answer,\ said burton m. tansky, president and ceo of neiman marcus. the associated press contributed to this story. to - do notes vocabulary question 8 the news article says all of the following except _. a. retailers are offering incentives to lure todays increasingly thrifty shoppers. b. consumer spending makes up less than one quarter of economic activity in the u.s. c. members of the starbucks card program receive unlimited brewed coffee refills. d. many manufacturers set minimum price requirements that limit what retailers can do.

some companies maintain that in the long run, offering price diminutions will do more harm than good, as such markdowns can threaten a brands well - cultivated image and cost hard - companies profits both now and years down the line. experts agree with this, and they caution that regularly discounting products sets a risky precedent that gets shoppers acclimated to huge markdowns and makes them less willing to spend on full - price merchandise. what buyers consider full price is subjective, which means that it can differ between buyers and can gradually change. therefore, in order to prevent irreparable damage to their reputation and future sales, many manufacturers now set minimum price requirements that keep merchants from marking items down to a bare minimum. \the whole idea of more and more markdowns is not the answer,\ said burton m. tansky, president and ceo of neiman marcus. the associated press contributed to this story. to - do notes vocabulary question 8 the news article says all of the following except _. a. retailers are offering incentives to lure todays increasingly thrifty shoppers. b. consumer spending makes up less than one quarter of economic activity in the u.s. c. members of the starbucks card program receive unlimited brewed coffee refills. d. many manufacturers set minimum price requirements that limit what retailers can do.

Answer

Brief Explanations:

The text focuses on the impact of price - markdowns on companies and mentions that manufacturers set minimum price requirements. There is no mention of consumer spending making up less than one - quarter of economic activity in the U.S. in the given text. Options A, C, and D are not refuted by the text, while option B has no basis in the provided news article.

Answer:

B. Consumer spending makes up less than one quarter of economic activity in the U.S.