consider the following scenario and then respond to the questions that follow. your outdoor recreation…

consider the following scenario and then respond to the questions that follow. your outdoor recreation company is looking to create a blog series to engage their target audience. you are not looking to advertise your products directly in this campaign. your objective is to create something valuable, relevant, and engaging that people interested in outdoor recreation would enjoy. how can you engage the audience without directing them to buy something? (select all that apply) a post relevant information with some entertainment value. b post valuable content that is regularly updated. c require a purchase to in order to access the blog. d both a and b
Answer
Brief Explanations:
- Option A: Providing relevant and entertaining information can attract and engage the audience as it offers value beyond a sales - pitch.
- Option B: Regularly updated valuable content keeps the audience coming back, fostering engagement.
- Option C: Requiring a purchase to access the blog goes against the goal of engaging without directing to buy, and may deter the audience.
Answer:
D. Both A and B