exam: customer service & sales (july 2024 release)\nquestion 9 of 75\nwhat type of purchase is best…

exam: customer service & sales (july 2024 release)\nquestion 9 of 75\nwhat type of purchase is best described as a customers unplanned decision to buy an item just prior to the transaction?\na. coincidental\nb. guided\nc. impulse\nd. instinct

exam: customer service & sales (july 2024 release)\nquestion 9 of 75\nwhat type of purchase is best described as a customers unplanned decision to buy an item just prior to the transaction?\na. coincidental\nb. guided\nc. impulse\nd. instinct

Answer

Brief Explanations:

An impulse purchase is an unplanned decision to buy an item right before the transaction. Coincidental doesn't specifically refer to unplanned buying at the last - minute. Guided implies some form of direction or assistance in the purchase decision, not unplanned. Instinct is a natural tendency and not the term used for this type of purchase.

Answer:

C. Impulse