which form of market segmentation is coca cola using when they look at the values, attitudes, and lifestyle…

which form of market segmentation is coca cola using when they look at the values, attitudes, and lifestyle of their target market? psychographic geographic behavioral demographic

which form of market segmentation is coca cola using when they look at the values, attitudes, and lifestyle of their target market? psychographic geographic behavioral demographic

Answer

Brief Explanations:

Psychographic segmentation divides the market based on consumers' values, attitudes, and lifestyle. Coca - Cola using these factors for segmentation fits this type. Geographic segmentation is based on location, behavioral on consumer behavior like usage rate, and demographic on characteristics like age, gender.

Answer:

Psychographic