liam has an idea for a new app that helps people find simple recipes and fitness ideas. he wants to gather…

liam has an idea for a new app that helps people find simple recipes and fitness ideas. he wants to gather data about the features that would encourage potential users to download and regularly use the app. what is the best reason liam should use a focus group to collect his data? a) a focus group allows potential users to give liam new ideas and discuss others ideas. b) a focus group allows potential users to try out liams ideas. c) a survey would produce too much data about diverse preferences of potential users. d) a focus group allows liam to observe potential users while they navigate the app.
Answer
Brief Explanations:
A focus - group is a qualitative research method. It allows potential users to interact, share new ideas and discuss others' ideas, which is valuable for refining the app's features. Option B only mentions trying out ideas without the interactive aspect of sharing and discussing. Option C is about surveys, not the advantage of focus - groups. Option D is more about usability testing rather than the main advantage of focus - groups.
Answer:
A. A focus group allows potential users to give Liam new ideas and discuss others’ ideas.