why is a marketing plan created and used all year long? the environment is static. the environment usually…

why is a marketing plan created and used all year long? the environment is static. the environment usually does not change too much. companies must respond to the changing marketplace. companies must stay stagnant to retain customers.
Answer
Brief Explanations:
The marketplace is dynamic with changing customer needs, competitor actions, and market trends. A marketing plan helps companies adapt to these changes throughout the year. Static environments or stagnant strategies are not conducive to business success.
Answer:
C. Companies must respond to the changing marketplace.