multinational companies that use a customized approach to marketing and advertising in all countries are…

multinational companies that use a customized approach to marketing and advertising in all countries are considered global marketers. true false

multinational companies that use a customized approach to marketing and advertising in all countries are considered global marketers. true false

Answer

Brief Explanations:

Global marketers use a standardized approach across countries, not a customized one. Custom - ized approach is more typical of multinational companies that adapt to local markets.

Answer:

False