this pricing strategy is used when its a unique brand or prestigious brand\npenetration\npremium\nballar\npsy…

this pricing strategy is used when its a unique brand or prestigious brand\npenetration\npremium\nballar\npsychological\nquestion 2\n3 pts\nitems such as cunard cruises, fancy hotel rooms, and first / business class travels are examples of what type of pricing strategy\nplus pricing\npremium\nhigh class\nprice penetration

this pricing strategy is used when its a unique brand or prestigious brand\npenetration\npremium\nballar\npsychological\nquestion 2\n3 pts\nitems such as cunard cruises, fancy hotel rooms, and first / business class travels are examples of what type of pricing strategy\nplus pricing\npremium\nhigh class\nprice penetration

Answer

Brief Explanations:

  • Premium Pricing: This strategy is employed for unique or prestigious brands. It capitalizes on the perception of high - quality and exclusivity. For a unique or prestigious brand, customers are often willing to pay a higher price because of the brand's image, quality, or exclusivity.
  • In the case of items like Cunard Cruises, fancy hotel rooms, and first/business - class travels, they are associated with luxury, exclusivity, and a superior experience. Premium pricing aligns with the value that customers perceive in these offerings. Customers are not just paying for the basic service (e.g., a cruise, a hotel stay, or a flight) but also for the prestige, comfort, and exclusivity associated with these premium products or services.

Answer:

  1. Premium
  2. Premium