promotion with traditional media reading quiz question 3 of 10: you are a media planner and have been asked…

promotion with traditional media reading quiz question 3 of 10: you are a media planner and have been asked to create a marketing strategy for a concert event being held in your citys arena. which step should you take first? a) research the act and audience b) develop a marketing message c) measure progress d) select an appropriate media channel submit ©2025 knowledge matters, inc.

promotion with traditional media reading quiz question 3 of 10: you are a media planner and have been asked to create a marketing strategy for a concert event being held in your citys arena. which step should you take first? a) research the act and audience b) develop a marketing message c) measure progress d) select an appropriate media channel submit ©2025 knowledge matters, inc.

Answer

Brief Explanation:

In marketing strategy - creation for an event, understanding the act (artist) and the target audience is fundamental. It helps in tailoring the message, choosing the right media, etc. before other steps like message - development, progress - measurement, or media - channel selection.

Answer:

A. Research the act and audience