question 3 (2.5 points)\nengineers at future electronics have designed a new wearable to rival the apple…

question 3 (2.5 points)\nengineers at future electronics have designed a new wearable to rival the apple watch. the marketing department wants to find a way to identify the device in the minds of current wearable - tech consumers and differentiate it from products made by their competitors. an important part of this effort is likely to be the selection of a __________ for the new device.\nbrand name\ncopyright\nprototype\nmerchandiser
Answer
Brief Explanations:
A brand name helps in identifying a product in consumers' minds and differentiating it from competitors. Copyright is about legal protection, prototype is an early - stage model, and merchandiser is related to selling products.
Answer:
A. brand name