regina is looking to start a knitting business and completes a target market profile to include in her…

regina is looking to start a knitting business and completes a target market profile to include in her business plan. identify which item in her target market profile is in the wrong category and where it should be moved.\ndemographic information female teachers and students at entrepreneurship high school, with household incomes of over $20,000. doesnt spend money on unnecessary items.\ngeographic information entrepreneurship high school in anywhere, usa 2012\npsychographic information hard - working students and teachers, like to go shopping, busy with school and after - school programs, like to spend time outdoors, enjoy being fashionable at affordable prices\nbuying patterns purchase using cash and are willing to spend a little more for good quality products. in a typical week will spend $10 - $15 on non - food items.\n\in a typical week will spend $10 - $15 on non - food items\...she should move this from buying patterns to demographics.\n\willing to spend a little more for good quality products\...she should move this from buying patterns to psychographics.\n\dont spend money on unnecessary items\...she should move this from demographics to buying patterns.\neverything is in the correct category.

regina is looking to start a knitting business and completes a target market profile to include in her business plan. identify which item in her target market profile is in the wrong category and where it should be moved.\ndemographic information female teachers and students at entrepreneurship high school, with household incomes of over $20,000. doesnt spend money on unnecessary items.\ngeographic information entrepreneurship high school in anywhere, usa 2012\npsychographic information hard - working students and teachers, like to go shopping, busy with school and after - school programs, like to spend time outdoors, enjoy being fashionable at affordable prices\nbuying patterns purchase using cash and are willing to spend a little more for good quality products. in a typical week will spend $10 - $15 on non - food items.\n\in a typical week will spend $10 - $15 on non - food items\...she should move this from buying patterns to demographics.\n\willing to spend a little more for good quality products\...she should move this from buying patterns to psychographics.\n\dont spend money on unnecessary items\...she should move this from demographics to buying patterns.\neverything is in the correct category.

Answer

Brief Explanations:

Demographics typically cover characteristics like gender, income - level etc. Buying patterns are about how much is spent and on what. Psychographics involve attitudes and lifestyle preferences. "Willing to spend a little more for good quality products" reflects an attitude towards spending related to quality, which is a psychographic trait rather than just a buying pattern.

Answer:

"Willing to spend a little more for good quality products" ...she should move this from Buying Patterns to Psychographics.